How to understand your competitors' actions and predict their next moves? Analyze them!
Find out what tactics your competitors are using, which media are most effective for them, how they handle negative feedback — and leverage this information to your advantage.
Stay ahead of the competition: in-depth market and trend analysis
Understand competitors' actions and successful strategies, and adapt your plans
Find competitors
Monitor the market and identify your direct, indirect, and potential competitors.
Analyze the market
Evaluate competitors based on key metrics, compare them with your brand, and identify your strengths and weaknesses.
Strengthen your strategy
Adapt your brand strategy based on analysis results, and plan proactive steps to stay ahead of competitors.
Identify influencers
Determine the influential voices and key figures in your niche.
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Track trends
Monitor key trends and market seasonality, test hypotheses, and anticipate future changes.
LOOQME solutions for competitor analysis
LOOQME Hub
A service for monitoring and analyzing brand mentions. Collects, structures, and visualizes mentions about the company and competitors in traditional and social media.
Content Analysis
Comprehensive report with 50+ quantitative and qualitative metrics visualized and shown dynamically.
FAQs
How Does Monitoring Adapt to the Specifics of Different Industries?
Monitoring is tailored to various industries through the use of specific keywords and tags that define the focus of the tracking.
How do I Predict Competitor Actions?
Analyzing trends and seasonality can provide valuable insights into competitor behavior. By examining event announcements and updates of your competitors, you can understand their plans and anticipate which events they might be organizing and when they are likely to occur.
How do I Identify News Hooks?
To pinpoint newsworthy topics, analyze the trends in mentions and engagement levels. Pay attention to spikes in these metrics; these peaks indicate potential news hooks that you can further explore through your monitoring feed.